Apr 13, 2023 9:45 AM
/ Key word(s): Strategic Company Decision
fashionette expands business model to include a platform strategy in luxury fashion
The aim is to strengthen the luxury fashion and luxury leather goods segment and to connect retailers and manufacturers across Europe to the platform to significantly expand the product range. The preparations for the implementation of the platform strategy and the necessary software structure have been initiated by the Executive Board. fashionette aims to unite a three-digit number of luxury goods suppliers in Europe on the platform in 2023 and to have implemented the technical connection. The technical connection will be realized both via the ERP systems of the partners and via its own ERP system, that will be made available to the partners.
fashionette AG is a leading European, data-driven e-commerce group for premium and luxury fashion accessories. On the online platforms fashionette.com and brandfield.com, the fashionette group offers not only inspiration, but also a selected range of premium and luxury fashion accessories, such as handbags, shoes, small leather goods, sunglasses, watches and jewelry from more than 300 brands, including private labels. Based on more than ten years of experience in the fashion accessories sector, fashionette AG has developed an innovative proprietary IT and data platform which, with the help of state-of-the-art technologies and artificial intelligence, enables customers throughout Europe to make personalized online purchases of premium and luxury fashion accessories. For more information about fashionette AG, please visit corporate.fashionette.com or the online platforms www.fashionette.com and www.brandfield.com.
13.04.2023 CET/CEST Dissemination of a Corporate News, transmitted by EQS News - a service of EQS Group AG.
|Lierenfelder Straße 45|
|Listed:||Regulated Unofficial Market in Berlin, Dusseldorf, Frankfurt (Scale), Hamburg, Hanover, Munich, Stuttgart, Tradegate Exchange|
|EQS News ID:||1606241|
|End of News||EQS News Service|
1606241 13.04.2023 CET/CEST